Psychotherapy – Private Practice Marketing Coach for Counsellors and Therapists l Mel Lay

Why Are Other Therapists Charging More and Fully Booked if “People Aren’t Spending” ?

Dec 9, 2025

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in Counselling, counselling private practice, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice therapist, therapist visibility

If you’ve spent any time on social media recently, you’ll have seen the familiar winter conversation rumbling away in Counselling Forums: “The economy is bad.” “Clients aren’t spending.” “No one can afford therapy right now.” But while the online world is busy panicking, the actual data paints a completely different picture.

When Other Therapists Judge You For Raising Your Prices

Aug 25, 2025

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Melanie Lay Solutions

in business coaching for counsellors, business coaching for therapists, business mentor, Counselling, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Psychotherapy, Social media marketing for therapists, Therapist marketing tips, therapist visibility, Therapy, Visibility for therapists

A client of mine recently raised her fees. Within weeks, she had new enquiries. Clients weren’t just reaching out , they were booking straight in. Her practice felt secure again. And then came the judgement. Not from clients. Not from the public, but from other therapists. THE very people who pride themselves on empathy and…

How AI Is Changing the Way Clients Find Therapists (And What You Need to Do Now)

Jul 8, 2025

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Melanie Lay Solutions

in business coach, business coaching for counsellors, business coaching for therapists, business mentor, Counselling, counselling private practice, marketing therapy business, private practice counsellor, private practice marketing, private practice therapist, Psychotherapy, Therapy

AI is already reshaping how therapy services are discovered online. Here’s how to future-proof your visibility, build trust through content, and stand out as the therapist your ideal clients are searching for.

How to Attract High Income Therapy Clients

Jun 11, 2025

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Melanie Lay Solutions

in business coach, business coaching for counsellors, business coaching for therapists, business mentor, Counselling, high calibre therapy clients, high income therapy clients, private practice marketing, private practice therapist, Psychotherapy, Therapy

You want to work with high-income, high calibre, high-functioning, emotionally intelligent Therapy clients. But if your presence doesn’t mirror the world these clients live in, they’ll scroll straight past.

“It’s Just Quiet Right Now”… or Is It? The Therapy Private Practice Easter Enquiry Myth (Busted)

Apr 25, 2025

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Melanie Lay Solutions

in business coach, business coaching for counsellors, business coaching for therapists, business mentor, Counselling, private practice marketing, private practice therapist, Psychotherapy, Therapy

Over the Easter holidays, I kept seeing a familiar theme crop up in therapy forums and Facebook groups… “No one’s enquiring right now.” “It’s just that time of year.” “Everyone’s quiet — it’s the holidays.” And I get it — when things slow down, it’s natural to assume it’s a seasonal dip. We all seek…

Tag: Psychotherapy

Why Are Other Therapists Charging More and Fully Booked if “People Aren’t Spending” ?

How AI Is Changing the Way Clients Find Therapists (And What You Need to Do Now)

How to Attract High Income Therapy Clients

“It’s Just Quiet Right Now”… or Is It? The Therapy Private Practice Easter Enquiry Myth (Busted)

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