Tag: how to market my private practice
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What is my pricing really communicating about my Therapy work?
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in business coaching for counsellors, business coaching for therapists, counselling private practice, Marketing a therapy practice, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Social media marketing for therapists, Therapist marketing tips, therapist visibilityTherapists provide one of the most complex professional services that exists. You sit with trauma, grief, identity, attachment and survival. You hold risk You hold responsibility. You work at depth, often over long periods of time, with people at their most vulnerable. And yet, so often, the way this work is presented to the world…
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Your Clients Don’t Wake at 2am Thinking, “I Need CBT”
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in business coaching for counsellors, business coaching for therapists, business mentor, Counselling, counselling private practice, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Psychotherapy, Social media marketing for therapists, Therapist marketing tips, therapist visibility, Therapy, Visibility for therapistsThe therapy world is full of websites listing modalities like a Nando’s menu. Learn why psychographic-led marketing makes clients choose you.
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When Other Therapists Judge You For Raising Your Prices
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in business coaching for counsellors, business coaching for therapists, business mentor, Counselling, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Psychotherapy, Social media marketing for therapists, Therapist marketing tips, therapist visibility, Therapy, Visibility for therapistsA client of mine recently raised her fees. Within weeks, she had new enquiries. Clients weren’t just reaching out , they were booking straight in. Her practice felt secure again. And then came the judgement. Not from clients. Not from the public, but from other therapists. THE very people who pride themselves on empathy and…
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Hiding Everything Feels Ethical, Until You Realise Clients Can’t Connect With You If They Can’t See You
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in Counselling, counselling private practice, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Psychotherapy, Social media marketing for therapists, Therapist marketing tips, therapist visibility, Therapy, Visibility for therapistsEthical Private Practice Marketing doesn’t mean invisible. Ethical means safe, human, and trustworthy. And right now, invisibility isn’t just about being missed on social media, it’s about being missed by AI.
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Therapist Directories Aren’t Built for AI, And That’s Costing You Visibility
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in business coaching for counsellors, business coaching for therapists, Counselling, counselling private practice, How to get therapy clients, Marketing a therapy practice, marketing therapy business, private practice counsellor, private practice marketing, private practice marketing coach, private practice therapist, Psychotherapy, Social media marketing for therapists, Therapist marketing tips, therapist visibility, Therapy, Visibility for therapistsHave you noticed a drop in directory enquiries lately? You’re not imagining it. Therapist directories like Counselling Directory and Psychology Today aren’t broken, but they’re no longer built for how people are actually searching for support in 2025. The way clients search has changed… quietly, but significantly and quickly! And if you’re still relying on…
Mel Lay - Ethical Marketing for Counsellors and Therapists 